
McGill and Partners
_ Brand identity
_ Digital design
_ Print
McGill and Partners is a brand new, boutique insurance broker. Instead of trying to be ‘all things to all sectors’, McGill and Partners are focused on being exceptional within niche areas for a specific and select group of clients.
As lead designer working alongside the creative director, we created a confident and definitive brand with a bold visual language. The palette of green, grey and white is distinctive with a dramatic and expansive photographic style. The logotype is iconic but understated.
I also designed the new website, brand guidelines, printed stationery and other marketing materials.
Created at earnest-agency.com












